Every year TriEx likes to give back to a worthy cause. This year we are getting involved in the Uplift Project for our Christmas giving.
Uplift Project is an organisation where women in Australia and New Zealand can donate their unwanted bras. For women in disadvantaged communities, a bra is often unobtainable or unaffordable. Uplift Project collects new and second hand bras and sends them wherever they have requests.
In many regions, second hand bras are cheap enough, but rarely available. A new bra, if available at all, can cost 10-30 hour’s wages. This puts many women around the world at a significant disadvantage and impacts their quality of life.
Here’s a piece from a report on this situation in the Solomon Islands:
“In the Solomon Islands it is quite difficult to access a comfortable bra. Some of the second hand shops sell bras but mostly women have to buy their bras from the Chinese Trade Stores. These bras have some problems; they come in smaller sizes, are made of nylon and perish quickly in tropical conditions. You cannot buy maternity bras or mastectomy bras in country. For the women to be given free bras is an unbelievable experience for all of them. Women feel a tremendous obligation to meet the needs of their families, and so for any woman in the village to spend money buying a bra for herself can almost be seen as an unforgivable sin. The priority for women’s spending is food and education needs of children.”
– Rose Wale, 2012, Report of Bra Distribution, Solomon Islands.
Since 2005, with help from Intimo and Rotary, Uplift Project has sent over a million bras to 11 Asia Pacific countries, including Fiji, PNG, Philippines, Solomon Islands, Cook Islands, Bali, Cambodia, The Kimberley, Vanuatu, Sri Lanka, Botswana and Kiribati. Uplift only sends bras when they have requests from local women’s groups, so as to not create any unnecessary waste for these regions.